PX terminology
- Sales models: exclusive, shared and undersold
- Campaign posting types: ping post and direct post
- Categories: lead, call, click, data, other
- Publisher account types: API, call, common and branded
- Private marketplace
- Lead quality score
- Escore
- PX calls
- Sub ID
- Sales funnel
- Source
- Transaction ID
- Buyer tiers
- Publisher tiers
- Legs
- Data provider ID (DID)
- Round robin
- Data orders
- Duplicate lead prevention