Twilio is a cloud communications platform as a service (CPaaS) company based in San Francisco, California. Twilio allows software developers to programmatically make and receive phone calls, send and receive text messages, and perform other communication functions using its web service APIs.
Twilio has democratized communications channels like voice, text, chat, and video by virtualizing the world’s telecommunications infrastructure through APIs that are simple enough for any developer to use, yet robust enough to power the world’s most demanding applications.
By making communications a part of every software developer’s toolkit, Twilio is enabling innovators across every industry — from emerging leaders to the world’s largest organizations — to reinvent how companies engage with their customers.
To configure calls functionality for a buyer, follow Call Campaign Settings article.
To configure calls functionality for a publisher, follow Publisher Settings article.
Check Transactions Call Report for details about all call transactions between publishers, PX and buyers.
In addition, Twilio calls, cost, and conversion data are reflected in all reports that have a filter by category:
Read more about Twilio on a company website.